Streaming has become a staple of today’s home entertainment.
Disney created Disney+ several years ago, and it has become a top streaming platform around the country. Most recently, the app was updated to include a Hulu tile, so now you enjoy Disney, Pixar, Star Wars, Marvel, National Geographic, and Hulu movies and shows all from one centralized app. This was a huge move for the Disney company, and clearly part of CEO Bob Iger’s commitment to his “number one priority.” Now, there’s new talk of the town that Disney could continue to revamp and add a new feature to Disney+.
Since Iger’s return, he has made Disney+ and streaming in general a top priority of the company. His ambition doesn’t stop at just Disney+ but also expands to ESPN and live sports streaming, both of which are currently being developed. But what if the app had an option to just play shows and movies that are always on?
According to The Verge, that’s exactly what could be coming next to Disney+. Free ad-supported streaming TV, aka F.A.S.T., is a concept that sounds very similar to traditional television. However, if Disney added it to Disney+ it would be available on the app anywhere, anytime. That means you could select the always-on channel option and watch whatever happens to be on.
On Disney+ that could look like favorite Disney, Pixar, Marvel, Star Wars, and other shows and movies that are constantly showing.
This concept is already being used on other streaming platforms such as Freevee on Amazon (which is free to watch without a subscription), Tubi, and Pluto. If always-on channels did come to Disney+, they would likely be part of the paid streaming service and not accessible by everyone (unlike Freevee). It is also likely that if this service came to Disney+, it would include ads (so basically traditional TV with commercials).
At this point, Disney has not commented or confirmed any such concept, though it would seem to fit with their streaming priorities and motives. Disney has been working hard to find new ways to add and keep subscribers on Disney+. A move like this may make a big difference to consumers and create an even more accessible service.
We’ll be watching for any details that could mean this new option is likely to come to Disney+. In the meantime, keep following DFB for more Disney news!
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